How a small animal shelter was able to expand their impact beyond city borders The Client A small non-profit cat shelter in California. The Problem This client had a stagnated social media presence. Previously volunteers had operated most of the social media with one paid staff member. They had some success with social media donations […]
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Case Study: Author Edition
How a New Author Was Able to Sell 2000 Books in One Week with (almost) Zero Ad Spend This author is the founder of Heirloom Media, but these Facebook strategies for authors would work for anyone. The Client This author had a science book coming out in August, but no social presence for the book. […]